Instagram. We all faff around with it. But can you actually leverage your Instagram following to make sales? You certainly can. But only if you’re clever about driving people to your email list. So if you want to find out how to use Instagram to successfully grow your email list, Helen Perry spills all the […]

How on Earth do you grow an online business? And where does email marketing fit in? This week on the show we talk about the 5 different things you need to do to grow your business. So if you’ve got this awesome product or service, you put together an offer, you’ve been telling people about […]

Have you ever fallen into the trap of offering your products or services at a discounted price? Hands up – we’ve done. Guilty. As. Charged. But that stops now. Because the awesome John Hutchison taught us a jaw-dropping way to frame discounts in a completely different way.  That’s right. Bet you wouldn’t even know it’s […]

Email subject lines. What do they really do? Well, unfortunately, they don’t make you a nice cuppa or a slice of toast in the morning. But they can do a lot more than just get your emails open. In fact, in this episode, we show you how we’ve gone out of our way to prove […]

Are Facebook pages dead? Is trying to grow your email list using Facebook the ultimate waste of your time? We asked Rachel Miller, a social media, organic growth strategist who has spoken at some of the industry’s largest events and is famous for her awesome Moolah programme. With over 90 million views to her website, […]

So you’re an undertaker. An accountant. A photographer. You sell something people don’t need to buy every day. So what the hell can you share in your emails? Are you ready to have your mind blown with some cool email marketing content ideas that will make your subscribers absolutely love you? In this episode, we […]

Is it possible for your small business to compete with huge companies in terms of email marketing? Hell yeah it is. In fact, you can have even more of an advantage over the big players. And our latest guest Steffen Schebesta, CEO of sendinblue North America (which has seen a huge 50% growth year on […]

So, you’ve just created the best lead magnet ever known to mankind. Awesome! But now what? Lead magnets (good ones) are a great way of getting people to join your email list. But getting people to join your list is only a teeny tiny part of the email marketing puzzle. When the aim of the […]

Forget Instagram, Facebook and Clubhouse for the next 20 minutes….. Today, we’re talking all things Twitter and how you can use this fast-moving platform to build your email list. Twitter boasts around boasts 192 million daily active users and we’ve got leading Twitter marketing expert, Madalyn Sklar on the show to tell us exactly how we […]

Want to know how to write incredible subject lines without using formulas? Apart from your name, the subject line is the first thing your audience will see and if you screw that up, chances are, your audience isn’t going to open your email at all. So, how can you ensure your subject lines are as […]

Live video is where it’s at right now, guys. But how can you use it to gain tonnes of new fans and build your email list? Today, we’re talking to none other than Daniel Glickman, the Head of Marketing over at Streamyard. If you haven’t yet heard of Streamyard (i.e you’ve been living under a […]

Imagine being able to get viral growth of your email list? That would be pretty kick-ass, wouldn’t it? The best thing about this, is that you don’t even have to have a huge list to begin with. All you need is a few key ingredients and you can begin to watch your email list grow […]

Let’s talk about how to get your emails delivered because having your emails end up in the dreaded spam folder is the main thing we ALL want to avoid, right? After all, if they go into your subscribers spam, it’s likely they won’t get opened…and that sucks. So, is there a sure-fire way in which […]

Feeling disheartened because you’ve been sending emails and you’re not making any sales? Fear not, we’re going to help you to fix this from today, and it’s probably a lot more simple than you think. Email marketing is still (and probably will be for a long time to come), one of the very best ways […]

We all love winning free stuff, I am right?! Winning a contest is great, but running a contest can be an incredible way of spreading the word about your brand and getting tonnes of new sales.   That said, there are definitely right ways and (very) wrong ways to go about this. Travis Ketchum is […]