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Why Is My Email Marketing Not Working?

So, you’ve been emailing your subscribers every week (or more) but all of your hard work just doesn’t seem to be paying off…

Your open rates or click-through rates might be lower than you’d like and you may not be making many or even any sales at all.

You might be starting to wonder if there is even any point to email marketing.

Should you give up? Is your business just not made for email? Would you be better off using homing pigeons to send your mail?

Well, don't go throwing in the towel just yet…

What you should be focusing on is how you can fix your email marketing issues and lucky for you, we’re going to help you to do just that…

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Eek! Don't Miss An Episode

Don't miss a single episode of 

The Email Marketing Show as well. 

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drop a new episode (it's free):

Why Is My Email Marketing Not Working?

Episode Content

  • (02:29) First things first, what does “it’s not working” actually mean?
  • (03:10) The biggest problem with open rates.
  • (04:36) What is working for YOU?
  • (05:30) Why your results might actually be a lot better than you think.  
  • (06:38) The main metric we really look for to measure success.
  • (08:07) The other factor you really need to consider when measuring your email success.
  • (09:09) The flip side of this super important factor. Feeling a little better?
  • (11:33) OK, so your email definitely isn’t working. How can you improve it?
  • (12:32) Do you have your own dickhead@dickhead.com? Kennedy loves him.
  • (14:17) What are you training your subscribers to do?
  • (16:29) The ‘getting to know you’ sequence and why you absolutely should have this.
  • (17:24) How often are you emailing your subscribers?
  • (19:10) The one insanely-incredible-undeniable fact about email marketing.
  • (20:24) The little dude stroking his goatee and this week’s subject line of the week.

Episode Resources

  1. Join our Free Facebook Community
    Come hang out, ask questions, get involved and learn how to apply this email marketing stuff to your particular business inside The Email Marketing Show Community
  2. The Complete Daily Email Strategy
    Send high-converting emails that people will LOVE to receive and make sales, without battling writer's block, spending hours writing emails or annoying your subscribers. Pick up your copy here.
  3. Become A Member of The League Of Email Marketing Heroes
    The League is packed with everything you need to get your email marketing taken care of. Full campaigns every month, live trainings, Q&A sessions and more. Check it out here.
  4. Connect with us on Twitter for podcast updates and more email marketing content.

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Eek! Don't Miss An Episode

Don't miss a single episode of 

The Email Marketing Show as well. 

Receive a heads up by email when we

drop a new episode (it's free):

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