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Make People Realise How Awesome Your Products Are – Use Email To Boost Consumption with Erik Stafford

Someone’s just bought your online course…yay! But now what? 

Do you just leave them to it and never speak to them again, after your generic “thank you” email? 

Well, that’s what most people do…

But, if your current customers could become your biggest advocates, spreading the word about you to the world and repeatedly bought from you, wouldn’t you want that? 

Well DUH…of course you would. BUT, you need to be looking after them more.   

Working with some of the biggest brands in the world including ebay, Uber and Airbnb, Erik Stafford of Aim Clear has absolutely mastered the art of using email to get people to consume your programmes, actually use your membership content and keep coming back for more. 

And lucky for us lot, he’s been kind enough to join us and what share what are frankly some utterly mind blowing tips and tricks. 

Eek! Don't Miss An Episode

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The Email Marketing Show as well. 

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Eek! Don't Miss An Episode

Don't miss a single episode of 

The Email Marketing Show as well. 

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drop a new episode (it's free):

Use Email To Boost Consumption with Erik Stafford

Episode Content

  • (02:02) Two lies and a truth about Erick – it’s Rob’s turn and this one’s not easy!
  • (03:45) Selling to people who have already bought from you – why do so many people neglect to do this? 
  • (05:47) Looking after your customers…because it’s not just a “nice” thing to do.
  • (06:18) What do most of us tend to do once someone has bought from us?
  • (08:34) Let’s get personal…
  • (10:08) How many emails should we be sending people after they subscribe?  
  • (11:46) Data…like Erik, you may hate it but unfortunately, you can’t ignore it.
  • (14:10) The 3 types of email Erik suggests you should use for both cold and warm lists.
  • (17:05) Hold up! Rob has just had a lightbulb moment.
  • (19:03) Which subject line of the week is rarely used but has always worked very well for Erik? This one is classic!

Episode Resources

  1. Join our Free Facebook Community
    Come hang out, ask questions, get involved and learn how to apply this email marketing stuff to your particular business inside The Email Marketing Show Community
  2. The Complete Daily Email Strategy
    Send high-converting emails that people will LOVE to receive and make sales, without battling writer's block, spending hours writing emails or annoying your subscribers. Pick up your copy here.
  3. Become A Member of The League Of Email Marketing Heroes
    The League is packed with everything you need to get your email marketing taken care of. Full campaigns every month, live trainings, Q&A sessions and more. Check it out here.
  4. Connect with us on Twitter for podcast updates and more email marketing content.

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Eek! Don't Miss An Episode

Don't miss a single episode of 

The Email Marketing Show as well. 

Receive a heads up by email when we

drop a new episode (it's free):

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