Behind The Scenes of our Business Strategy Session in Manchester
This week we’re giving you something a little different – something that has less to do with email marketing and a lot more to do with how to run a business strategy session for your business. And to help you do just that, we’re taking you behind the scenes of our own business strategy weekend […]
Blogging for Email List Building with Martin and Lyndsay from Jammy Digital
Today on the podcast, we chat with our friends Martin and Lyndsay from Jammy Digital, who tell us all about using your blog and leveraging Google to build a whopper of an email list. So if you think blogging is dead, have tried and failed to start and maintain a blog (much like us), but want […]
Warning: 6 Lies Your Email Marketing Platform Is Telling You
Email marketing platforms make some things super easy to do. But just because some features exist or are set up in a certain way, it doesn’t mean they’re right! There are things that email marketing platforms put in front of you that damage your mindset and perspective on email marketing. Things that are bad for […]
How Dan Greef Made £9k in just 1 Day, Sending Simple Emails
We’re joined today by one of our members, Dan Greef. Dan runs a gluten-free, keto, low carb, low sugar (or rather, no sugar) bakery. They make cakes and sweet treats that won’t spike your blood sugar levels. Today, Dan shares his experience with email marketing and tells the story of how he made a whopping […]
How To Decide Whether Your Messaging Should Change in a Crisis
In today’s special episode, we want to share some strategic-thinking processes to help you decide whether your messaging should change in a crisis. When something big happens in the world, and it affects everyone on a large scale, it can seem like everyone has a strong opinion on it. So how can we make the […]
7 Essential Email Campaigns Examples For Your Business
Do you use automated email marketing campaigns in your business? If you don’t, you’re missing a trick that will help you elevate your email marketing and get more results and sales in your business. So are you ready to find out what essential email campaigns examples we highly recommend every business should have? Let’s do […]
Creative Ways to Batch Your Emails
Do you batch your emails? Can batching improve your email marketing? Does it make the process any easier or quicker? And does it help with your ideas and motivation? These are some of the questions we answer in this podcast episode and blog post. Are you ready to find out how batching can help you […]
Little Tricks to Write Better Emails That Aren’t Boring
A lot of people tell us they think their emails are boring and don’t get a lot of attention. So we’ve decided to share some tricks to help you write better emails that aren’t boring. Ready to find out how to give your email marketing a little makeover? SOME EPISODE HIGHLIGHTS: (0:11) Want to get […]
Turn Problems into Opportunities – Convert Haters into Sales with Laura Belgray from The Talking Shrimp
So you started sending more emails to your subscribers and now you’re getting ‘hate mail’. That’s right – some people are replying with complaints and negative feedback. And how do we deal with those? Laura Belgray, the founder of Talking Shrimp® and co-creator of The Copy Cure with Marie Forleo, has been a professional writer […]
Why We Started an Email Marketing Agency
Did you know we started an email marketing agency? If you didn’t, you’re about to find out why we started one, who it’s for, and how it could help you. So if you’re curious to find out whether we could take care of your email marketing for you, read on (or click play to listen!) […]
How Sheila Went from the Starting Blocks to Total Clarity – an Email Marketing Case Study
Today we have Sheila FG on the show, who is part of our membership, The League. Sheila helps podcasters and event owners find sponsors for their events. She’s been in business for years, but it’s only recently that she started creating products for her business and pivoting into coaching and consultancy. This is a fantastic […]
The Surprising Thing That REALLY Impacts Your Email Deliverability
Are your emails getting delivered? Do your subscribers get them? Email deliverability is a big thing, right? What’s the point in putting all this work into your email marketing, if you can’t be sure your subscribers are going to receive your emails? We all want to make an impact. And if our email marketing doesn’t […]
Why You Shouldn’t Worry About Your Unsubscribe Rate
Do you worry about your unsubscribe rate? Do you obsessively log into your email marketing software to check it and then panic over it? If you do, you need to stop that. Your unsubscribe rate is actually a good thing! Want to know why? Let’s find out! SOME EPISODE HIGHLIGHTS: (2:48) Fancy a 14-day FREE […]
Why Email Marketing is at the Top of the Digital Marketing Trends for 2022
Do you want to know why email marketing is right at the top of the digital marketing trends for 2022? Let’s face it – if it isn’t already, email marketing needs to be the top priority for your business in 2022. Ready to find out why and (most importantly) what you can do to make […]
Examples of Advertorials to Grow your Email List with Rachel Mazza
Do you use advertorials in your business? Hang on. Do you even know what advertorials are? Because not many people do (or know what these types of pre-sale pages are called!) So let’s hear it from Rachel Mazza, who gives us the ins and outs about advertorials and shares some awesome examples of advertorials you’ll […]