Do you believe that marketing is storytelling? What does comedy have to do with email marketing? Can it teach us something we can use in our email marketing to deepen the connection with our audience...
Category - Email Copywriting
Advanced Psychology: Using Compound Curiosity
Want to know how to create clever subject lines for emails that will get you more clicks and sales? Then you need to find out about this advanced psychological strategy called compound curiosity...
How To Get Back On The Email Wagon When You Fall Off (Back To...
So you haven't been emailing your list for a while. You've fallen off the email marketing wagon and now you're wondering about the best way to get back onto it. With every day that passes, the...
Making Yourself Choosable with Belinda Weaver
How do you know if you're unique enough? What makes you stand out? How do you market yourself so that your ideal customers choose you and not your competitors? These are some of the questions we...
Write Emails Using Artificial Intelligence (AI)
Does Artificial Intelligence have a place in email marketing? Can you use AI tools to outsource your email writing? These are some of the questions we're answering for you today after testing a few...
The Therapeutic Benefits of Writing Your Own Emails
This week we're talking about the therapeutic benefits of writing your own emails. Is writing therapeutic? Absolutely! And writing emails can be just as much a therapy for you as it is a sales-making...
7 Essential Email Campaigns Examples For Your Business
Do you use automated email marketing campaigns in your business? If you don't, you're missing a trick that will help you elevate your email marketing and get more results and sales in your business...
Creative Ways to Batch Your Emails
Do you batch your emails? Can batching improve your email marketing? Does it make the process any easier or quicker? And does it help with your ideas and motivation? These are some of the questions...
Why You Need to Avoid These Email Marketing Mistakes
We see people follow bad email practices all the time. And you know what? Doing the stuff we're going to talk about here holds you back from doing better and more effective email marketing and...
How to Create Urgency For an Evergreen Membership or Course...
We know that human beings buy based on urgency. That’s why sales like Black Friday do so well – because the sale is ending soon, and the opportunity is going away. But does urgency only work if you...