How To Create A Member Onboarding Sequence That Your Members Will Love
Do you run a membership or are thinking of putting one together? How do you welcome new members and make sure they feel reassured they’re in the right place and know what to do next? Today we share how you can create an onboarding sequence for memberships that your customers will absolutely LOVE! Since launching […]
How To Get Your Customers To Buy Using Buyer Psychology In Email Marketing
Do you want to make more sales from your emails? We know how. And that’s by using buyer psychology in email marketing to your customers to buy from you again and again. Ready to find out our best-kept secrets? (They’re not really secrets by the way – we’re more than happy to share so […]
EVERYTHING You Need To Know About AI For Email Marketing
Can you use AI for email marketing? Everyone is talking about ChatGPT at the moment. Unless you live under a rock, you’ll have seen or heard something about AI or even tried it yourself. So can tools such as ChatGPT help with your email copywriting? Let’s dive into all this! SOME EPISODE HIGHLIGHTS: (0:48) Join […]
Mindblowing Techniques To Connect More Deeply With Your Email Readers With Rob Marsh & Kira Hug
How do you connect more deeply with your audience when sending out emails? Rob Marsh and Kira Hug from The Copywriter Club tell us all about the persuasive copywriting techniques that professionals use in order to build and maintain strong relationships with their email readers. And you can start using these techniques too. Straight away! Ready […]
How to Create 3 Big Sales Spikes During Your Launch with Mara Glazer
How do you create a sales spike during your launch? Do you rely on making the majority of your sales on the last day? What if we told you there’s a way to generate not ONE spike but at least THREE during the launch of your new product or service? Genius copywriter Mara Glazer tells […]
Best Email Marketing Campaign To Get Your Customers To Buy Again (And Again)
What’s the best email marketing campaign to get your customers to buy from you again and again? Well, we have a few. And the reason for that is that there are plenty of ways to increase the value of your customers. Want to get all the juicy stuff on this? Let’s go! SOME EPISODE HIGHLIGHTS: […]
Get Your Emails Opened Using NLP – With Jon Benson
Can you use NLP for marketing to get more of your emails opened? This week we talked to Jon Benson from Copy Pro and EPIC Email about using NLP (Neuro-Linguistic Programming) in your email marketing to grab your audience’s attention and get more of your emails opened. Ready to find out a handy trick or […]
Predictions of Email Marketing For 2023
What does the future hold for email marketing? What’s going to happen in the next year and beyond? As we crack open this brand-new 2023, let’s go and find out. Here are our predictions for email marketing in 2023. Be warned – some of these things might change the way you view your marketing. […]
The Email Marketing Show 2022 – Our Favourite Moments
What a year 2022 has been! We have loved delivering the Email Marketing Show week after week, and for the last (Email Marketing) Wednesday of the year, we thought we’d share some of our favourite moments from this past year. There were too many to choose from, but we’re sure you’ll enjoy the little snippets […]
How To Create An Email Marketing Strategy Plan
Do you have an email marketing strategy plan or do you write your emails with no planning? If that’s the case, then you want to find out how we plan our email campaigns quarter by quarter based on the offers we are promoting to various categories of people AND on the financial goals we set […]
The Only Email Marketing Campaign Types You’ll Ever Need
Did you know there are only THREE email marketing campaign types you’ll ever need to know about and use in your business? That’s right. Inside our membership The League we have more than 30 email campaigns that our members can literally copy and deploy in their own businesses. But they all come down to these […]
Template For Email Marketing Campaigns
Is there a template for an email marketing campaign that will guarantee you don’t keep going around in circles but instead successfully move your readers towards the ultimate goal of buying from you? Yep, there is. And it’s the one we use in all our email campaigns. Not just the ones we use ourselves, but […]
Small List Big Launch – With Gemma Bonham-Carter
Do you think you have a small email list? How can you have a successful and profitable launch when you don’t have as many subscribers on your list as you’d like to have? This week we’re talking to Gemma Bonham-Carter about how to build a pre-launch email list (and have a BIG launch!) Are you […]
What We Really Think About Customer Avatars
Do you use a single customer avatar in your business? Today we’re sharing what we really think about customer avatars, why they don’t work, and what you want to use instead. If you think (or have been led to believe) that customer avatars are the end-all and be-all, you seriously need to find out about […]
Comedian’s Secrets to Storytelling – With Kevin Rogers
Do you believe that marketing is storytelling? What does comedy have to do with email marketing? Can it teach us something we can use in our email marketing to deepen the connection with our audience? Copy Chief Kevin Rogers blows our minds with his unique formula for sharing your origin story in 60 seconds or […]